Pulsar, since it arrived on the motorcycle scene, made a good sell since Bajaj brought.
Within 18 years, Bajaj has sold over 1.2 crore Bajaj motorcycles since 2001.
Across the globe, Pulsar is sold in more than 65 countries in different segments like. 220F, 150,125 Neon,150 Neon, RS200, NS200, NS160 150 Twin Disc, and 180F Neon variants.
The Bajaj Pulsar’s specifications were a 150cc engine.Max power of 14 @ 8000 (PS @ RPM), max torque of 13.4 @ 6000 (PS @ RPM).
The 180cc Bajaj Pulsar, with its 15bhp, was the fastest motorcycle in India at that time.
The Bajaj Pulsar featured 17″ alloy wheels, a light-sensitive digital cockpit. And great styling, making it a hit among the Indian youth.
The price tag of the bikes ranges from INR 66,618 to INR 1,41,933 (ex-showroom price in Delhi).
As per Bajaj, it holds forty percent of share in the sports motorcycle segment in India.
Bajaj has unveiled a new campaign to celebrate its 18th anniversary.
Narayan Sundararaman, Vice President (Marketing) Bajaj said. “It’s a proud moment for Bajaj Auto to see one of our most successful brands turn Eighteen.
The Pulsar range has received many accolades.Over the years and is probably the most celebrated bike in Indian Automobile history.”
He further said, “At the time of launch Pulsar created a new segment called. ‘Sports Biking’ in Indian motorcycling and redefined riding for the youth .A testimony to the company’s engineering prowess and vision of keeping the brand relevant with changing times.”
“The new campaign showcases the thrill and adventure. That every Pulsar rider craves for all iconic brands evolve with times, and so will Pulsar, as we continue to enthrall the motorcycle enthusiasts all over the world.”
Source : Bajaj